Plant KeepPrivacy Policy
Effective date: 8 July 2026 · Last updated: 8 July 2026
This Privacy Policy explains how Plant Keep ("Plant Keep", "we", "us") collects, uses, and shares information when you use the Plant Keep mobile application (the "App"). Plant Keep is published by Everis. We built the App to be private by design: it works without an account, and the plants, photos, notes, and reminders you create are stored primarily on your device.
1. Information we collect
Information you provide
- Photos. Photos you take or import to identify a plant, diagnose a problem, or log a check-in.
- Plant & garden details. Nicknames, collections, notes, care settings (placement, light, pot type), and the city you set for a plant.
- Support communications. If you email us, we receive your message and contact details.
Information collected automatically
- Purchase & subscription status. When you start a trial or subscribe, we and our payments provider (RevenueCat) receive your subscription status and a purchase identifier from Apple. We never receive your full payment-card details — Apple handles the transaction.
- Device & diagnostic data. Basic device model, operating-system version, app version, and anonymous usage/crash diagnostics used to keep the App working and improve it.
- Approximate location. If you grant permission or set a city, we use it to tailor care and weather-aware watering (see §6).
2. How we use information
- Identify plants and assess plant health from your photos.
- Provide care guidance, schedules, and reminders tailored to your plant's conditions.
- Adjust watering advice using local weather and season.
- Manage your subscription, free trial, and restore purchases.
- Provide customer support and respond to your requests.
- Maintain, secure, debug, and improve the App.
- Comply with legal obligations.
We do not sell your personal information, and we do not use your photos to train our own advertising or unrelated machine-learning models.
3. Where your data lives
Plant Keep is local-first. The plants in your garden, your notes, photos, reminders, collections, and history are stored on your device. Because there is no account, this data is not synced to our servers. If you delete the App, this on-device data is removed with it. Some data (such as identification/care results and subscription status) is processed through our servers and the providers listed below.
4. Service providers
We share the minimum data necessary with trusted providers who process it on our behalf:
| Provider | Purpose | Data shared |
|---|---|---|
| Plant.id / Kindwise | Plant identification & health assessment | The plant photo you submit |
| Anthropic (Claude) | Second-source identification cross-check | The plant photo you submit |
| Perenual | Care & reference content | Plant species queried |
| Open-Meteo | Weather-aware watering | Approximate location (city) |
| RevenueCat & Apple | Subscriptions & billing | Purchase identifier, subscription status |
| Cloudflare | Secure backend & delivery | Requests routed through our service |
These providers are permitted to use your data only to provide their service to us. We may also disclose information if required by law or to protect our rights and users.
5. Your photos
When you identify or diagnose a plant, the photo is sent to our identification providers (Plant.id/Kindwise and Anthropic) to process your request and returned to you as a result. Results may be cached to make repeat lookups faster, more consistent, and lower-cost. We do not publish your photos or use them to identify you.
6. Location
Location is optional. You can grant approximate location access or simply type a city. We use it only to localize care guidance and weather-aware watering. You can change or remove a plant's city at any time, and you can revoke location permission in your device Settings.
7. Data retention
On-device data is kept until you delete it or remove the App. Photos processed for identification/diagnosis are retained only as long as needed to return and cache results. Subscription records are retained as required for billing and legal purposes.
8. Your rights & choices
Depending on where you live, you may have rights to access, correct, delete, or restrict use of your personal information, and to object to certain processing (for example under the GDPR or CCPA). Because Plant Keep is account-free and local-first:
- Delete your data by removing plants/notes in-app or deleting the App from your device.
- Manage or cancel your subscription in your Apple ID settings.
- Revoke camera, photo, location, or notification permissions in your device Settings.
- Make a privacy request by emailing us (see §13). We do not sell personal information, so there is nothing to opt out of on that front.
9. Children
Plant Keep is not directed to children under 13 (or the minimum age in your country), and we do not knowingly collect personal information from them. If you believe a child has provided us information, contact us and we will delete it.
10. Security
We use industry-standard measures — including encryption in transit and keeping API credentials on our servers rather than in the App — to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
11. International transfers
Our providers may process data in countries other than yours. Where required, we rely on appropriate safeguards for such transfers.
12. Changes to this policy
We may update this Privacy Policy from time to time. We will revise the "Last updated" date above and, for material changes, provide notice in the App or on this page.
13. Contact us
Questions or requests? Email privacy@plantkeep.app. Plant Keep is published by Everis.